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1732385 Siedel, George J.:
Using the Law for Competitive Advantage
   Preis:   € 29,90

Reihe: J-B University of Michigan Business School Management Series, Einband: Pb
Auflage: 1. Auflage
Verlag: John Wiley & Sons San Francisco
Erscheinungsdatum: 03/2002
Seiten: 224 S.

ISBN-10: 0-7879-5623-6   
ISBN-13: 978-0-7879-5623-3

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Beschreibung
The law has become an enabler that allows firms to expand globally, develop entrepreneurial ventures, establish a customer-focused company, and create corporate values. Using the Law for Competitive Advantage reveals the link between business objectives and legal objectives and explains how the law can help create competitive advantage for a company. Drawing on the latest research and numerous examples from business, the author shows how to manage legal resources to gain an edge in the marketplace in a cost-effective manner. He tells how to reframe legal problems as business problems. And he explains how to use legal frameworks to create both value and values for the company. In addition, the book includes practical, hands-on tools that managers can use to deal with a variety of stakeholders and legal concerns.
Inhalt
Series Foreword.

Preface.

1 Seizing Competitive Advantage: A Legal Plan for Managers.

2 Meet Your Customer Needs: Moving from Product Liability to Product Innovation.

3 Create Competitive Advantage Through Your Employees: Workers' Compensation, Wrongful Discharge, and Sexual Harassment.

4 Use Regulation as a Source of Competitive Advantage: Transforming Environmental Regulation into Value Creation.

5 Resources, Tools, and Values.

Notes.

The Author.

Index.
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