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1732335 Wright, George; Goodwin, Paul:
Forecasting with Judgment
   Preis:   € 142,00

Einband: Gb
Auflage: 1. Auflage
Verlag: John Wiley & Sons Chichester
Erscheinungsdatum: 2/1998
Seiten: 314 S.

ISBN-10: 0-471-97014-X   
ISBN-13: 978-0-471-97014-9

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Beschreibung
This book provides research on the human element in forecasting. It focuses on how we can improve our ability to accurately forecast.
Inhalt
Judgment: Its Role and Value for Strategy (S. Makridakis & A. Gaba).
Scenario Planning: Scaffolding Disorganized Ideas about the Future (K. van der Heijden).
Judgmental Forecasting and the Use of Available Information (M. O'Connor & M. Lawrence).
Enhancing Judgmental Sales Forecasting: The Role of Laboratory Research (P. Goodwin).
Heuristics and Biases in Judgmental Forecasting (F. Bolger & N. Harvey).
Financial Forecasting with Judgment (D. Önkal-Atay).
Reasoning with Category Knowledge in Probability Forecasting: Typicality and Perceived Variability Effects (G. Browne & S. Curley).
The Use of Structured Groups to Improve Judgmental Forecasting (G. Rowe).
How Bad Is Human Judgment?
(P. Ayton).
Integration of Statistical Methods and Judgment for Time Series Forecasting: Principles from Empirical Research (J. Armstrong & F. Collopy).
Index.
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