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1560544 Lipton, Ronnie:
The Practical Guide to Information Design
   Preis:   € 41,90

Einband: Gb
Auflage: 1. Auflage
Verlag: John Wiley & Sons
Erscheinungsdatum: 02/2007
Seiten: 272 S.

ISBN-10: 0-471-66295-X   
ISBN-13: 978-0-471-66295-2

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Beschreibung
The definitive, behind-the-scenes guide to mastering information design
Finally, in one usable format, here's your single-volume resource for designing clear projects that really work for your audience. The Practical Guide to Information Design provides all the tools, resources, and best practices that designers need to create highly successful print and digital information design projects.
A brilliant combination of practice and theory, this highly visual book covers the principles of design, perception, and usability, complete with step-by-step examples that feature the work of today's leading professionals. Comprehensively illustrated with hundreds of valuable graphs, maps, tables, line drawings, and photos, The Practical Guide to Information Design features:
* Complete descriptions and comparisons of various formats
* A range of helpful exercises to reinforce covered material
* Handy summary boxes, bulleted lists, captions, and examples
* A wealth of useful resources for professionals and students
Inhalt
Acknowledgments.
Introduction.
SECTION I: AUDIENCE.
Identifying the Audience.
Chapter 1. How humans (almost) universally Perceive.
Chapter 2. Usability and how to achieve it.
SECTION II: WORD DESIGN.
How to Design Understandably.
Chapter 3. How to work with type and layout.
Chapter 4. How to write clearly.
Chapter 5. How to use color meaningfully.
SECTION III: PICTURE DESIGN.
How to Design Meaningful Graphics.
Chapter 6. How to make pictures that inform.
Chapter 7. Design, label, and caption diagrams clearly.
Chapter 8. Clear forms improve users' experience.
Chapter 9. How to help people find their way clearly.
Bibliography/resources.
Index.
About the author.
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